AI Insights · Timothy · April 2025
Top Drawing & Coloring Apps in South Africa: Q1 2025
Explore the performance of the top drawing and coloring apps in South Africa during the first quarter of 2025, with insights into downloads, revenue, and active users.
In the first quarter of 2025, the drawing and coloring app market in South Africa showcased intriguing trends across the top five applications on a unified platform. Here's a closer look at their performance based on Sensor Tower data.
Color by Number：Coloring Games experienced a dynamic quarter. Weekly downloads saw a significant rise, peaking at 3.7K by the end of March. Revenue also fluctuated, beginning the quarter at around $498 and stabilizing at $369 by the end. Active user numbers reflected an upward trajectory, reaching 8.6K.
Coloring Games for Kids 2-6! from IDZ Digital Private Limited maintained consistent performance. Revenue reached a high of $365 in late February, while downloads varied, peaking at 1.6K in early January. Active users remained stable, ending the quarter at approximately 6.8K.
Adult Coloring Book - Pigment had a steady quarter with revenue fluctuating around $270 during February. Downloads were relatively stable, averaging around 350 weekly by March. Active users increased slightly, reaching 720 towards the end of the quarter.
Colorfy: Coloring Book Games saw notable growth in downloads, peaking at 4.8K in February, while revenue displayed moderate growth, closing at $218 in March. Active user numbers increased significantly, reaching over 8K early in the quarter.
Lastly, Girls Nail Salon - Kids Games by Pazu Games Ltd showed a decline in downloads mid-quarter but ended with an increase to 1.6K. Revenue peaked at $328 in late February, and active users saw a gradual rise to nearly 3K by March.
For more detailed insights and data, you can visit Sensor Tower's platform.
